AEO, SEO, and high-converting websites for seed to Series A startups. 90-day sprints, not 12-month retainers.
Three core services for SaaS startups that need to be found — by search engines, by AI, and by the right buyers.
Not a bloated agency. Not a solo freelancer. A focused team that combines AI speed with human strategy.
We focus on SaaS — and go deep into the sub-verticals that matter most right now.
Most marketing agencies sell you a retainer and disappear into a deck. We built itscool.ai for founders who need marketing that moves as fast as their product.
From journalism to customer-facing roles at two European unicorns — Bitpanda ($4.1B) and GoStudent (€3B) — to building itscool.ai. A non-obvious path that turned into an unfair advantage: marketing that sounds like real people talking, not brands performing. Now in San Francisco, helping SaaS founders become visible in AI search, organic discovery, and founder-led content.
Design engineer with a rare split: product design at Instagram, founder of Luma Camera (acquired by Instagram), and co-founder of Surge.AI. YC alum, University of Waterloo. Builds at the intersection of design and engineering — the kind of technical partner who ships products, not prototypes.
Every audit, every content piece, every competitive analysis runs through AI workflows we built and use daily. Not a ChatGPT wrapper — a system that lets one strategist deliver what used to take a team of five.
No 80-slide decks. We track what founders actually care about — pipeline, revenue, cost per lead. Every engagement starts with your definition of success, not ours.
Strategy in days, not weeks. First deliverables ship within the first week. When you're burning $50K/month in runway, waiting 6 weeks for a 'brand discovery phase' isn't strategy — it's negligence.
35% of search traffic already flows through AI. Your next customer might ask ChatGPT before they ask Google. We optimize for both — traditional search and the AI discovery layer that most agencies haven't heard of yet.
We don't just talk about AEO, SEO, and CRO — we do the work and show what we find.
Fast, focused, and built for results. No two clients get the same playbook — every engagement is scoped, tooled, and executed individually.
We dig into your market, audience, and competitors. We find the highest-leverage moves and build a plan around them — not a template.
We use AI to move at startup speed — drafting content, analyzing data, automating workflows. Every tool is purpose-picked to amplify output.
Nothing sits in a deck. We ship fast, measure what works, and iterate weekly. Speed compounds — the sooner we launch, the sooner we learn.
Every deliverable goes through you before it goes live. You approve, we execute. Full visibility, zero surprises.
For early-stage startups ready to build a marketing foundation.
For growth-stage startups ready to scale pipeline.
For Series A+ companies going after market leadership.
Start with a 15-min call to see if we can help. If we're a match, we build your 90-day growth roadmap.